We welcome one of our newest collections. Artistically capturing the Composition Notebook, made exclusively by Salon Exotica Via L.S. Never before envisioned until now.
We now present to you THE WALL STREET JOURNAL COLLECTION. Please note that this new collection is in no way, shape or form affiliated with the number 1 newspaper in the world, the Wall Street Journal.
The earrings in this collection artistically captures the pages from the Business Section of the Wall Street Journal.
W We are pleased to announce that we will begin the journey of bringing a new product from patent to production. As a licensed cosmetologist Lourdes Sot has invented a new hair accessory that will shake and rattle the cage of the hair industry as we see it today. Because of the benefits of this new product, invented by Lourdes, women around the world will see the styling of their hair in a much healthier light.
As it stands right now Lourdes faces the challenge that many inventors face, which is how to get that patent to production. It has already been quite a journey for her. She first filed a provisional patent in 2014, which gave her a year to then file the utility patent. Mostly every thing was wrong. She had submitted no drawings or pictures with her provisional patent and as a matter of code with the United States Patent and Trademark Office, no new matter can be submitted when filing the non provisional patent, and not to mention that by the end of that years time Lourdes had made several changes and improvements to the invention which could not be then incorporated into the existing patent application. So that was a scrap and she started the whole process all over again, though this time around she started with the utility patent. This time she submitted 12 drawings, four of which had been drawn up for her by a very talented young man and the rest were drawings that she did herself along with the help of her young children.
About two weeks after she filed her utility patent application she received a notice from the patent office informing her that the drawings were rejected, all twelve of them, but she had two months to submit drawings that would be acceptable. She went back to the young man that did the first four drawings for her but he was unable to help her. She asked a couple of other people that could help her, but there seemed to be a closed door everywhere she turned. Eventually though, there were two wonderful people that could. She found Cory Wright of Wright Designs and the beautiful Ms. Elicia Huggins, a graduate of Virginia Tech. The drawings they produced were perfect. It was down to the wire but it got done.
For Lourdes, this was one of the hardest things she says she has ever done. "It was especially hard to do the Specifications section of the patent application, for the fact that I had no one to tell me whether or not it was right or wrong",says Lourdes. She smiles at the thought of all the money she saved that she didn't have in the first place by doing it herself. A Patent Attorney would have cost her a couple of thousand.
As Lourdes saw a video online, published by Inc. Magazine with the producer of the award winning reality t.v. show Shark Tank, in which he talked about how to get from patent to production, she was brought to her knees. She said that it was like a wake call, a reminder that it was time for her gear back up, put the saddle on the horse and get back to work.
Stay tuned now. Let's see where this journey takes her.
After a few years of hard work, finally some one has said it besides me. Salon Exotica Via L.S. is an official Brand. Who said it? Google says it. That's right Google said it. Throughout this journey with Salon Exotica Via L.S, Google has been our bestest friend. I was always able to us the Google My Business to check the stats for Salon Exotica Via L.S. One day in August all of that changed. When I went to check the stats Goggle gave me a message which said Google My Business does not support brands.
Sigh, sigh, sigh. My best friend was giving me my discharge papers, or at least, that's how it felt. But then after second thought I began to cry out in joy. Wowwwwaaaa. Google says Salon Exotica Via L.S. is a brand. Why is that such a big deal? Well, when I look at all the work that has gone into building Salon Exotica Via L.S., I got a little confirmation that I;m doing a pretty good job at it. Thank you Google. Now back to work Lourdes, The Online Salonerre
The Salon Exotica Via L.S. Crosswords Puzzle Collection is one of extraordinary presence, filled with an aura of nostalgia and elegance that encompasses the beginning of what would prove to be an All American pass time. It embraces that old American pass time which started out with a thirst, which turned into a search for intelligence and higher thinking which was achieved through by and by through the crossword puzzle, being presented to the American people by way of news papers across the country, the New York Magazine, The New York Times, just to mention a few, though the most challenging crosswords puzzles were found in the New York Times. The first word in the first crossword puzzle was "dream", which was more than fitting as everyone came to America searching high and low for the "American Dream".
Lourdes Soto is an inventor, cosmetologist, mother, writer, and now online Salonniere